MM1121 - INFORMATION DESIGN AiCASD - Summer 2007 Instructor: Laura Cesari Contact: lcesari@aii.edu OR laura.cesari@gmail.com Week 7: Topics: Work Lab - Revise past projects Lab / In-class activity: Presentations of Company Data Work due this week: Site Blueprint Homework for next week: User Personas, Reading Chapter 7 DUE WEEK 8: (3 parts - 10 points total) Read Chapter 7 (p.153-188). Interview 3 people that fit within your company's demographic. Document their answers: you will use this data to help develop user personas. I) User Personas: see p.171-175 - (5pts) Develop 8 Personas for users that might use your company's website. Each user should have a name, photo, demographic data, statement, personal background, and goals. (see p.171-175) Include the following users: 3 Primary users 3 Secondary Users 2 Complementary Users II) Scenarios: see p.183-184 - (3pts) Create 2 user scenarios based on your user personas (see p.183-184). Keep your scenario "story like" - describe the interaction between the user and system without involving design details or technical details - describe the ideal situation and keep your user's personality in mind. III) Task Analysis: see p. 185-188 - (2pts) Analyze each of the above scenarios by creating a Task Analysis (see p. 185-188). It may take the shape of a simple list (like on p.185), or you may create a box-and-arrow diagram, such as on page 188. Grading: 10 points total: Part 1: Develop 8 User Personas (5pts) __ Overall: Show a variety of different users __ Include a photo representing each user __ Include demographic info and a statement for each user __ Each user's Background and Goals are detailed and believable __ Include different situations: primary, secondary, complementary Part 2: Scenarios (3pts) __ Writing is legible and grammatically correct __ Scenario is believable and realistic __ Describe the person's motivation and goals for using the site Part 3: Task Analysis (2pts) __ Tasks are outlined in a list format __ Tasks are based on the 2 scenarios you developed

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